hold Penrose Values: honesty, compassion, accuracy, and accountability
act in a manner that is consistent with these professional values
are trustworthy and dependable in all aspects of both professional and business relationships
maintain confidentiality, avoids conflicts of interest, and always pursues the best interest of clients.
promote clients’ and seniors’ interests, values, and welfare in order to maximize benefits and avoid harm
treat clients and seniors with respect, as complete individuals with their own history, narrative, and unique cultural identity
respect the rights of each client, including the right to privacy, and, for the vulnerable client, strive to balance client autonomy with the need for protection and safety
behave in a just and fair way in all professional and business relationships